{"id":1381,"date":"2021-03-30T23:06:24","date_gmt":"2021-03-30T23:06:24","guid":{"rendered":"https:\/\/evolphin.com\/learn\/?p=1381"},"modified":"2021-04-09T23:32:19","modified_gmt":"2021-04-09T23:32:19","slug":"what-is-evolphin-zoom","status":"publish","type":"post","link":"https:\/\/evolphin.com\/learn\/evolphin-zoom\/what-is-evolphin-zoom\/","title":{"rendered":"What is Evolphin Zoom?"},"content":{"rendered":"\t\t
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Home<\/a>\u00a0<\/span>\u203a\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What is Evolphin Zoom?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Evolphin Zoom is a new generation of media asset management (MAM) platform. Completely AI enabled, the platform gives you the ability to ingest, manage, distribute and collaborate on any type of content including audio, video, graphics, vector, animation, design, documents, AR\/VR media.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\n\t\t\t\t\t\tDigital content is the foundation of everything that a business wants or needs to do<\/span>\n\t\t\t\n\t\t\t\t\t\tSimple use cases such as marketing, branding and advertising are table stakes for a digital asset management (DAM) system. A new generation MAM goes much further because it leverages AI and deep learning to give a business the ability to use their content in more innovative and business critical ways. Consider for example a sports team using AI based video analysis to automatically create video highlights from ingested clips or a web based retailer automatically cropping faces from thousands of images of models. The applications are endless with a platform like Evolphin Zoom!<\/span>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A new generation MAM like Evolphin Zoom can manage any file type, it transcends the boundaries of a traditional MAM by addressing multiple needs within a single solution:<\/p>

  1. DAM<\/b> – Digital Asset Management<\/li>
  2. MAM<\/b> – Media Asset Management<\/li>
  3. PAM<\/b> – Production Asset Management<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    Zoom brings your DAM users, creative teams, business owners, external agencies, freelancers, marketing, media managers under one umbrella. It's really a 3-IN-1 solution combining the best of DAM, MAM & PAM!<\/div>\n\t\t\t\n\t\t\t\t\t\t
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    Rahul Bhargava<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
    CTO, Evolphin<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    What's the difference between a DAM, MAM & PAM?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    If you are confused about these acronyms, you are not alone:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    \n\t\t\t\t\t\t\n\t\t\t\t\t\t\tDigital Asset Management (DAM)\u200b\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

    \n\t\t\t\t\t\tDAM systems have historically been an image library with metadata-based search and download capabilities. Today, many DAMs are only a cloud-based repository of finished content and not meant for work-in-progress workflows. The file sizes managed in a DAM are typically less than 100 MB, and the volume of assets is often less than 50K. Most DAMs cannot handle video very well, and the assets stored in a DAM are often less than 2% of the size of native assets used in production. User access is primarily from a web or mobile browser.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    \n\t\t\t\t\t\t\n\t\t\t\t\t\t\tMedia Asset Management (MAM)\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

    \n\t\t\t\t\t\tMAM<\/b> systems manage high-res video workflows where the media can be several terabytes. The focus for a MAM is to streamline video post-production workflows by orchestrating many steps in the process, including ingestion, transcoding, proxy workflows, distribution, and archive. The user experience tends to be more technical than creatives are used to, which can be a hurdle for end-user adoption.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    \n\t\t\t\t\t\t\n\t\t\t\t\t\t\tProduction Asset Management (PAM)\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

    \n\t\t\t\t\t\tPAM (Production Asset Management) systems manage work-in-progress workflows. Production users such as creatives, editors, motion graphics artists & producers require a PAM, that needs to offer full version control, client-side front-end deduplication, check-in\/out with locking, smart link\/copy features for all file types. Prior to Evolphin Zoom, PAM didn\u2019t really exist for Adobe and other modern media production formats.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    Related Links<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

    Evolphin Zoom is a new generation of media asset management (MAM) platform. Completely AI enabled..<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[22],"class_list":["post-1381","post","type-post","status-publish","format-standard","hentry","category-evolphin-zoom","tag-full-width-template"],"yoast_head":"\nWhat is Evolphin Zoom? - Evolphin Learning Portal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/evolphin.com\/learn\/evolphin-zoom\/what-is-evolphin-zoom\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Evolphin Zoom? - Evolphin Learning Portal\" \/>\n<meta property=\"og:description\" content=\"Evolphin Zoom is a new generation of media asset management (MAM) platform. 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